Item 13 - Visual Slideshow provided by Staff at MeetingCommunity Park Needs Assessment
City of Poway
PlanCommunityPark.com
Introduction
Community Park Needs Assessment
Identify Recreation Trends
Conduct Benchmark (via. SDSU)
Solicit Community Input
Staff Interviews
Key Leader Interviews
Stakeholder Focus Groups
Virtual Public Meetings
Online Survey
Draft Considerations and Discussion
2
PlanCommunityPark.com
Our Team
INTERNAL STAFF & LEADERSHIP FOCUS GROUP INTERVIEWS
3
PlanCommunityPark.com
Stakeholder and Key Leader Meetings
Held throughout June 2021
Met local stakeholders that included the following groups:
Stakeholders and User Groups
City of Poway Parks and Recreation Advisory
Committee
Poway City Council Trail Advisory Board
Poway Valley Senior Citizen Corporation
Board of Directors SD Skate Life
Valley Elementary Poway Sports Association
4
PlanCommunityPark.com
Our Team
VIRTUAL PUBLIC INPUT MEETINGS
5
PlanCommunityPark.com
Virtual Public Input Meetings
Held June 8th and 9th
Approximate total attendance of 30 participants.
6
PlanCommunityPark.com
Our Team
COMMUNITY SURVEY
7
PlanCommunityPark.com
Online Survey
Administered via Surveymonkey from Aug 2-Sep 4, 2021
Survey in English and Spanish
Total respondents –1,171!!!
8
PlanCommunityPark.com
When do you or any member of your household
typically visit Community Park? (select all that apply)
30%31%31%
38%40%
22%
16%
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
Park Visitation
Weekday mornings
Weekday afternoons
Weekday evenings
Weekend mornings
Weekend afternoons
Weekend evenings
I do not use Community Park
9
PlanCommunityPark.com
Who do you usually go to the Community Park with?
(Select all that apply)
54%50%
32%26%
13%12%
0%
10%
20%
30%
40%
50%
60%
Who You Visit With
Kids
Other family members
Friends
Alone
Sports Teams
Other (please specify)
10
PlanCommunityPark.com
How long, on average, do you stay at Community Park
when you visit?
19%
61%
20%
Length of Stay
Less than one hour
1-2 hours
2-4 hours
4-6 hours
More than 6 hours
11
PlanCommunityPark.com
Do you
use this
amenity
or
function?
9%
9%
10%
11%
11%
16%
18%
18%
24%
24%
25%
28%
30%
34%
40%
45%
56%
57%
60%
61%
64%
66%
68%
68%
78%
Teen programs (e.g., Teen Program Series, Teen Volunteer Program)
Private indoor rental space
Pickleball court (overlayed on basketball court)
Bocce courts
Private outdoor rental space
Older adult programs and services (e.g., Line Dancing, Feeling Fit,…
Baseball fields
Basketball court
Athletic multi-use field (e.g., soccer, rugby, lacrosse, football)
Meeting new people
Skate park
Tennis courts
Youth programs (e.g., Kids Night Out, In The Park Series)
Swim programs
Recreation classes or camps
Community center
Large community events
Open space for passive recreation
Picnic areas
Dog park
Exercise on your own
Open space for children to play
Swim center
Playground
Trails and pathways (paved, unpaved, etc.)
Amenity Use -"Yes"
12
PlanCommunityPark.com
Which FOUR of
these amenities
and/or functions
are the MOST
IMPORTANT to
your household?
13
PlanCommunityPark.com
Which THREE of
these reasons listed
are the MOST
SIGNIFICANT
BARRIERS
preventing you or
other members of
your household from
using Community
Park MORE OFTEN
(Pre-COVID-19
pandemic)?
9
12
14
22
22
36
38
45
47
61
64
77
77
81
92
145
146
167
231
Poor signage/direction
I do not feel welcome
Accessibility/transportation
Lack of open space
Too expensive
Park is not well maintained
I do not feel safe
Lack of programming
Facilities operating hours not convenient
Park does not have right equipment (features/facilities)
Too busy/crowded
Lack of restrooms
Too far from residence
Lack of amenities in park
Lack of parking
Lack of shade
Use other parks
I do not know what is being offered
I am too busy
Most Significant Barriers
1st Choice 2nd Choice 3rd Choice
14
PlanCommunityPark.com
Please indicate the
level of importance for
the City of Poway to
provide or improve the
following amenity to
Community Park over
the next 10 years.
4%
5%
5%
5%
6%
6%
8%
9%
9%
9%
10%
11%
12%
12%
14%
15%
15%
16%
16%
16%
17%
20%
20%
22%
23%
25%
25%
26%
28%
30%
35%
36%
40%
42%
43%
45%
18%
26%
15%
24%
16%
16%
28%
18%
17%
19%
17%
27%
20%
22%
22%
14%
34%
25%
32%
29%
34%
22%
35%
43%
33%
27%
35%
38%
39%
35%
38%
39%
32%
34%
39%
34%
37%
32%
35%
28%
30%
37%
27%
26%
27%
35%
35%
25%
29%
24%
26%
23%
22%
15%
23%
21%
20%
22%
22%
18%
23%
30%
20%
20%
15%
20%
16%
13%
16%
14%
9%
11%
41%
38%
44%
43%
48%
41%
38%
48%
47%
37%
38%
37%
39%
42%
38%
48%
28%
45%
28%
33%
29%
37%
22%
17%
21%
18%
20%
17%
18%
15%
10%
11%
12%
10%
9%
10%
More loading zones
Add outdoor chess table(s)
Upgrade existing football/soccer field
Add outdoor ping pong table(s)
Improve/expand indoor gaming and media stations and social areas
Upgrade existing basketball courts
Add sand volleyball courts
Add artificial turf field
Improve/expand skatepark
Improve/expand indoor space for events
Upgrade existing tennis courts
Add disc golf course
Add pickleball courts
Add roller skating park/rink
Build or upgrade existing baseball/softball fields
Add BMX pump track
Add outdoor fitness equipment
Provide Wi-Fi access
Improve signage (wayfinding and directional signage and place signage)
Improve park entrance and “first impression”
Add indoor fitness facilities (gym, studio, etc.)
Improve/expand dog park
Add outdoor amphitheater/stage
Improve picnic/outdoor cooking areas
Improve/expand open space
Improve ADA accessibility
More parking
Enhance outdoor space for events
Add adventure amenities (obstacle course, rock wall, swing and climbing logs, maze, etc.)
Add innovative all abilities playgrounds
Improve/expand restroom facilities
Enhance creek area
Improve safety measures (lighting, cameras, patrol, etc.)
Improve/expand walking/biking paths, loop trails, and/or trail markers
More shade structures
More trees/vegetation
Proposed Action Support
Very important Somewhat important Not sure Not important
15
PlanCommunityPark.com
Which FOUR of these
improvements are the
MOST IMPORTANT for
the City to add/
expand/ renovate?
7
11
1112
15
19
21
26
39
40
42
43
44
46
52
59
60
66
6768
77
80
82
8696
98
107
112
115
123
123
148
155
169 194
206
More loading zones
Improve/expand indoor gaming and media stations and social areas
Upgrade existing basketball courts
Upgrade existing football/soccer field
Improve/expand indoor space for events
Add outdoor chess table(s)
Add outdoor ping pong table(s)
Improve signage (wayfinding and directional signage and place…
Provide Wi-Fi access
Improve/expand skatepark
Add artificial turf field
Improve park entrance and “first impression”
Add sand volleyball courts
Upgrade existing tennis courts
Build or upgrade existing baseball/softball fields
Enhance outdoor space for events
Add roller skating park/rink
Improve/expand open space
Add outdoor fitness equipment
Improve ADA accessibility
Add disc golf course
Add pickleball courts
Improve picnic/outdoor cooking areas
Add indoor fitness facilities (gym, studio, etc.)
More parking
Improve/expand restroom facilities
Add BMX pump track
Improve/expand dog park
Add innovative all abilities playgrounds
Add outdoor amphitheater/stage
More trees/vegetation
More shade structures
Enhance creek area
Improve safety measures (lighting, cameras, patrol, etc.)
Improve/expand walking/biking paths, loop trails, and/or trail markers
Add adventure amenities (obstacle course, rock wall, swing and…
Most Important Improvements
1st Choice 2nd Choice 3rd Choice 4th Choice
16
PlanCommunityPark.com
The City of Poway is committed to ensuring their parks are inclusive and accessible.
Do any members of your household have a disability as defined by the Americans
with Disabilities Act (ADA)?
17
PlanCommunityPark.com
What type of accommodation is needed to serve individuals with disabilities in your
household? (Please check all that apply.)
77%
23%
7%
7%
2%29%
Accommodation Needs
More accessible walkways
and pathways
Adaptive playground
equipment
Additional staff
Sign language
interpretation
Non-verbal assistance
(Braille)
Other (please specify)
18
PlanCommunityPark.com
What types of programs are desired to serve individuals with disabilities in your
household? (Please check all that apply)
29%
28%
27%21%
34%
20%
Programs Desired
Social activities (dances, etc.)
Outdoor adventure programs
Arts & Crafts
Organized sports
Prefer not to answer
Other (please specify)
19
PlanCommunityPark.com
How would members of your household prefer to receive information about future
Poway Community Park programs and services? (Please check all that apply.)
2%
10%
12%
13%
23%
24%
34%
35%
41%
42%
64%
Other (please specify)
Word of mouth
Posters and announcements
Instagram
Nextdoor
Facebook
City of Poway Community Services Guide
Direct mailing notices from the City
Poway website
Poway Chieftain
Email newsletter
Preferred Marketing Methods
20
PlanCommunityPark.com
Respondent Demographics
Average age: 51 years old
Average years resided: 18.8
34%
37%
24%
2%3%Respondent Location
Area 1 (generally, north of
Twin Peaks Road/Poway
Road)
Area 2 (generally, south of
Twin Peaks Road, west of
Community Road)
Area 3 (generally, south of
Poway Road, east of
Community Road)
Not applicable
Prefer not to answer
21
PlanCommunityPark.com
Considerations: Update Existing
1.Add additional Shade (Trees and Structures)
◦Tot lots / Pool Splash pad + Grass Area / Baseball field area / Parking lots
2.Improve Signage (Directional/Wayfinding and Informational)
◦Entrance / Amenities / Facilities and Rooms / Trail Markers / Parking
3.Connect Pedestrian loops and enhance ADA accessibility
4.Upgrade play structures to all-abilities playgrounds
5.Increase safety lighting in and around the park
22
PlanCommunityPark.com
Considerations: New Amenities
1.Add outdoor adventure elements
2.Add dedicated Pickleball courts
3.Add restroom(s) by play areas
4.Introduce interpretive learning and art opportunities to activate
the creek
5.Provide fitness equipment / exercise stations along on the trail
23
PlanCommunityPark.com
Considerations: Operations
1.Invest in additional marketing to create greater awareness
2.Focus on maintenance Improvements
◦Enhance landscape; Relocate maintenance yard; add staff / contract support
3.Ensure consistency in branding and aesthetics
4.Determine consistent hours of operations
5.Utilize technology to enhance the user experience
◦E.g. Wifi, App for accessible maps / parking counts/ workout trackers etc.
24
PlanCommunityPark.com
Top Priorities
1.Shade (shade structures + trees)
2.Accessible Trails and Connectivity
3.Signage
4.Adventure Amenities and All-Abilities Playground
5.Additional Resources for Awareness and
Maintenance (Staff and/or Contract Support)
25
PlanCommunityPark.com
Next Steps
City Council Final Review
Review of Final Needs Assessment and presentation by PROS Consulting
January 18, 2022 at a regularly scheduled City Council Meeting
City Council Chambers, 13325 Civic Center Drive, Poway, CA 92064
City Council Direction to Staff (Future Improvements)
26
Community Park Needs Assessment
City of Poway